RU student blogs

Increasingly tech-savvy students are demanding more tech-literate institutions. Schools are responding by using web technologies such as blogs to further their educational and institutional goals. Among these goals are increasing recruitment and admissions rates. A 2005 Symposium for the Marketing of Higher education included among its seminars, Blogging Lessons from the Corporate World: How You Can Use Blogs to Market to Your Most Important Constituencies. The Rutgers University Student Blog features profiles of current students and links to their blogs. Since prospective students have many questions about what their experiences will be like here at RU, having current students chat up the University seems to be an ideal way of informing them. The idea of using student bloggers is not unique to RU. The University of Dayton, Colgate University, Simmons College, and Hastings College are other example institutions.

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